KICKING OFF BOWL GAME SEASON

College bowl season is here, and it’s time to bring your A-game—not just to the tailgate but to your outfit, too! Whether you’re cheering from the stands, hosting a watch party, or repping your team from home, dressing in your school’s colors is a must. Here’s how to put together the perfect game day look that’s spirited, stylish, and totally bowl-worthy.

1. Start with the Basics: Team Colors & Spirit Wear

The easiest way to show your school pride is by rocking your team colors. A classic sweater or sweatshirt in a bold team hue and jeans are a solid foundation for your look. Bowl weather leans toward chilly, double down with a fun puffer or scarf.

2. Mix & Match for a Stylish Twist

Dressing in team colors doesn’t mean you have to wear head-to-toe logos. Try incorporating your school’s hues into your outfit in creative ways. A stylish sweater, a chic skirt, or a pair of statement pants in your team’s colors can keep you looking fresh while staying on theme.

3. Accessorize Like a Superfan

Accessories can make or break your game day fit! Add team-inspired earrings, a scarf, or a clear stadium-approved bag with pops of school spirit. We've got great game day accessories here!

4. Stay Comfortable & Weather-Ready

Bowl games happen rain or shine, so dress for the elements. Layering is key—think puffer vests, fleece-lined leggings, or a cozy cap in your school colors. If it’s warm, go for breathable fabrics like cotton and keep it cool with stylish sunnies.

5. The Perfect Footwear for Game Day Fun

From tailgating to touchdown celebrations, your shoes need to be both stylish and comfortable. Our Oncept sneakers are the perfect pick for bowl games. They're a rare "unicorn" combination of chic and comfortable!

Game Day Ready? Let’s Go!

Now that you’ve got your game day outfit planned, all that’s left to do is cheer your guys on to victory! 

Here’s the must-watch lineup for this Saturday, December 21st:

• SMU
• Penn State
• South Dakota State
• North Dakota State
• South Dakota
• Montana State
• Clemson
• Texas
• Tennesee
• Ohio State

How do you style your game day look? Share your favorite outfit ideas in the comments below!