Choose your team. Shop your colors. From clear bags to spirited sets, everything you need for game day lives here.
Don't see your team, let us know!
Shop Color Game’s Game Day Hub — your go-to destination for college game day outfits, accessories, and team-colored style. From burnt orange to purple pride, red and black to powder blue, our curated edits make it easy to find spirited looks for your favorite team. Explore school-specific collections featuring color-coordinated dresses, tops, bags, scarves, and more — perfect for football season, tailgates, sorority events, and beyond. Don’t see your school? Reach out — we’re always updating with new teams and trending colorways.